OLB Sports
"Those orders we simply used to lose."
Online store · Hockey specialist
“Xendy costs us 50% less.”
Leen Timmers, De Hockeywinkel
Over €2,000 saved a yearRevenue per email visibleSeason campaigns ready in advance
About the organization.
A hockey specialist with a shop and an online store, on a strong seasonal rhythm: August for the field season, January for indoor.
- Shop + online store
- Hockey specialist
- €2,000+/year
- Saved on software
- Season-driven
- Field and indoor season
The situation before.
The old software got more expensive every year while the usage stayed the same. There was no view of what an email brought in as orders. And the hockey season demanded the same manual campaign sprint every year.
The setup
- Migration including contacts and templates, free, during the onboarding
- Store integration with revenue attribution per campaign
- Season automations around the field and indoor seasons
- Segments on customer type: youth/senior, field/indoor
- Abandoned cart flow and reporting per email
The results.
Over €2,000 a year saved on software, the same work at half the cost. Per email it is visible what it brings in as orders and revenue, and the campaign pressure during the season has dropped sharply because the series are ready in advance.
Worth knowing.
"At the start we put the attribution figures next to our actual orders to check whether they held up. They did."
“Xendy costs us 50% less.”
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