An honest price
At 5,000 contacts you pay €35 a month with Xendy, and around €79 with Mailchimp Standard. And at Mailchimp your unsubscribed contacts count toward the price as well. With us they do not.
The European Mailchimp alternative.
Mailchimp got more expensive every year, and somewhere along the way the help turned into a chatbot. Xendy gives you the same power with one fixed, honest tier, data on Dutch and German servers and a person who helps you in your own language. Switching we arrange for free, usually within a day.
Migration service freeData in NL & DEUnsubscribed contacts do not count
Three reasons to switch.
A person, not a chatbot
Personal support in English is in every tier. No English-only ticket queue, no paid support bundle, you simply get hold of someone.
Data in Europe
Your customer data sits on servers in the Netherlands and Germany, with a proper data processing agreement. Easier on your customers, and on your lawyer.
Xendy and Mailchimp side by side.
| Item | Xendy | Mailchimp |
|---|---|---|
| Price at 5,000 contacts | Xendy€35/mo, everything included | Mailchimpapprox. €79/mo (Standard) |
| Unsubscribed contacts | XendyDo not count | MailchimpCount toward your price |
| Support | XendyPersonal, in your language, included | MailchimpChat/email in English; phone only on Premium |
| Automations | XendyUnlimited, in every tier | MailchimpLimited on the cheaper plans |
| Data storage | XendyNetherlands & Germany | MailchimpUnited States |
| Onboarding & migration | XendyTogether, free, about 30 min | MailchimpWork it out yourself |
| Landing pages & website builder | XendyNo, a deliberate choice | MailchimpYes |
Mailchimp rates: public price list, August 2026, excl. VAT, converted and rounded. We verify every amount before launch.
What does it save you?
An indication based on public Mailchimp Standard rates (August 2026, excl. VAT). At Mailchimp unsubscribed contacts count as well, so the real difference is often bigger.
When does Mailchimp fit better?
Do you make heavy use of Mailchimp's landing pages, website builder or ad integrations? Xendy does not have those, and you can read that on our pricing page too. If it is about newsletters, automations and (store) revenue from email, you do the same work at Xendy for less money, with a person alongside.
“Xendy costs us 50% less.”
This is what you will do at Xendy.
Switching is not only keeping the same for less. It is often finally doing what was in there all along. This is what customers set up first after switching:
Automations that make revenue
Abandoned cart, welcome series and reactivation, included, not in a pricier plan.
Segments at no extra cost
Dynamic segments on behavior and purchases sit in every tier.
Seeing revenue per email
Attribution per campaign and automation step, the way De Hockeywinkel uses it.
With us, switching is not a project.
Day 0, getting to know each other (about 30 min)
We look inside your current tool with you and agree what comes across.
Day 0–1, we move you over
Contacts, segments and templates come across; your automations we rebuild together, often better than they were.
Day 1, first email out the door
Your brand template is ready and you send from Xendy.
Day 1–30, we stay beside you
Questions? You simply get hold of someone. And if you are not happy, within 30 days we move you back to your old tool for free.
Frequently asked questions.
You export nothing yourself: during the free onboarding (about 30 minutes) we move your contacts, segments and templates across together. Your automations we rebuild together, usually within that same half hour.
Contacts, segments and tags come across in full. Historic open and click statistics we cannot import, and those stay in Mailchimp. From day one you build new reporting in Xendy, revenue per email included.
At 5,000 contacts: €35 against roughly €79 a month. Use the calculator above for your own list size, or look at the full tier list.
Yes: landing pages, a website builder and a large integration catalog. That is a deliberate choice, because we do email really well instead of everything halfway. Connecting is possible through our API, webhooks and Zapier.
Yes: 30 days free. Or book a demo or onboarding straight away, and then we set it up together and our move-you-back guarantee applies as well: within 30 days back to your old tool for free if it turns out not to suit you.
Don't see your question here?
Had enough of the monkey?
Book a demo or onboarding and send your first email from Xendy this week. Rather put your situation to us first? Email overstap@xendy.me, and you get an answer from a person.